Never Let Another Fencing Lead Fall Through the Cracks.
CANADIAN-OWNED REVENUE OPERATIONS FOR FENCING CONTRACTORS
Your estimators should be closing fence projects, not chasing missed calls. Tradeworks builds and manages your lead-intake operation, from the first inquiry to the scheduled estimate. We don't just answer calls. We understand fencing.
Book Your Free Revenue Recovery Assessment
Complimentary 15-minute call. No obligation.
- 7-day coverage
- Fencing industry specialization
- Measurable service standards
You're Investing in Leads. But What Happens After They Come In?
THE GAP
Ads, referrals and your website keep the phone ringing. But between the first inquiry and a booked estimate there are a lot of handoffs, and every one is a place an opportunity can stall.
| Where leads stall | With a managed intake operation |
|---|---|
| Unanswered calls. Calls ring out during estimates, on job sites or after the office closes, and not every homeowner leaves a voicemail. | Inbound calls handled 8 AM to 8 PM Eastern, seven days a week, with callbacks on missed calls. |
| Delayed responses. Web and ad inquiries wait in an inbox while the homeowner contacts the next company on their list. | A five-minute first-contact target for new digital inquiries during coverage hours. |
| Forgotten follow-ups. A homeowner says "call me next week" and nobody does. | Every open lead gets a scheduled next step and a defined follow-up cadence. |
| Misrouted repair inquiries. Repair calls land on an estimator's calendar, or sit untouched because nobody owns them. | Repairs are qualified, photos requested when appropriate, and routed to the right workflow. |
| Cancelled appointments. A cancelled estimate gets treated as a dead lead instead of a reschedule. | Cancellations get a structured rebooking attempt. |
| Incomplete CRM records. Notes live in someone's head or phone, so nobody can see what happened or what comes next. | Every interaction documented in your CRM, with tasks and next actions. |
Not every missed call is a lost sale. But without a managed process, you can't tell which ones were.
Your Entire Lead-Intake Operation. Managed.
THE FENCE REVENUE RECOVERY SYSTEM
We don't hand you software and a training manual. We install the workflows and run them for you, so every inquiry gets the same disciplined handling whether it comes in Tuesday at 10 AM or Sunday at 7 PM.
Inbound call management
Homeowners reach a trained team member during coverage hours instead of a voicemail box. Missed calls get a prompt callback.
Speed-to-lead response
New web, ad and other digital inquiries get a first contact attempt within five minutes during coverage hours, while the homeowner is still deciding who to call.
Lead qualification and routing
Every inquiry is identified and sorted (residential install, repair, commercial or existing customer) and sent down the right path.
Estimate scheduling
Qualified homeowners are booked into your estimators' availability, with service area and project details captured up front.
Follow-up and cancellation recovery
Unresponsive leads get a structured follow-up cadence. Appointments are confirmed, and cancellations get a rebooking attempt.
CRM accountability and reporting
Every interaction is documented in your CRM with tasks and next steps, and you receive a monthly performance report.
How our outsourced lead management works · How we book estimates
Built for the Way Fencing Contractors Actually Operate.
BUILT FOR FENCING
A backyard privacy fence, a storm-damaged panel and a commercial perimeter bid shouldn't follow the same script. Each type of inquiry gets its own process.
Residential installation
Qualify the homeowner, gather project details, and coordinate an estimate.
Fence repairs
Collect repair information, request photographs when appropriate, and route the inquiry to the correct workflow.
Commercial projects
Document the project requirements and route the opportunity to the appropriate specialist.
Existing customer inquiries
Capture the concern and hand it off to your operations office.
| A message-taking service | Tradeworks |
|---|---|
| Takes a name and number | Runs a fencing-specific workflow for each inquiry type |
| Uses the same script for every caller | Qualifies homeowners and books estimates |
| Leaves the follow-up to your team | Follows up and documents every inquiry in your CRM |
From Missed Opportunities to a Managed Intake Operation.
HOW IT WORKS
A clear, no-pressure path from first conversation to a running operation.
01 · Revenue Recovery Assessment
A focused 15-minute call to understand your business, inquiry volume and current intake setup, and confirm whether there's a fit.
02 · Discovery Session
If there's a fit, we schedule an in-depth session to map how inquiries move through your business, where they stall, and what you need intake to deliver.
03 · Tailored Recommendation
We present our findings, the proposed operating model, service commitments, implementation plan and investment.
04 · Implementation and Ongoing Management
Implementation takes about 30 days from signing, ending with a five-business-day controlled activation. After go-live, we manage the operation with monthly performance reporting, and your first 30 days of live management are included.
100% Money-Back Guarantee: full setup-fee refund if requested within 7 days of go-live.
Subject to the service agreement. Implementation timing depends on the required systems and access being in place.
Built From Real Fencing Industry Experience.
WHY TRADEWORKS
Tradeworks was founded from firsthand experience developing the intake, scheduling, CRM and sales coordination systems inside an established fencing company: the phone workflows, follow-up cadences, estimate calendars and reporting that sit between a homeowner's first call and a signed project.
That is the difference between us and a generic call centre. We understand how repair calls, commercial bids, busy-season volume and estimator calendars actually work, and we build that into every workflow we run.
Process first
Every workflow is documented and agreed with you before it goes live.
Your CRM, your records
We work inside your systems, so the records stay with your business.
One accountable partner
One team responsible for intake, follow-up and reporting.
Omar Nassar, Principal Consultant
- Developed intake, scheduling, CRM and sales coordination systems for an established fencing contractor
- 9+ years in sales across retail, financial services, telecom, small business and home services
- Psychology degree, University of Toronto
Performance You Can Actually Measure.
ACCOUNTABILITY
Most intake problems stay invisible because nobody measures them. We put the standards in writing and report against them every month.
- 5 minutes: a first contact attempt within five minutes for 95% of eligible new digital inquiries during coverage hours.
- 7 days: coverage from 8 AM to 8 PM Eastern, Monday through Sunday. Coverage for other Canadian time zones can be arranged.
- Monthly: a performance report against the service standards we've agreed to.
- In writing: what we measure, and how, is agreed before activation.
- 10% service credit: confirmed qualifying SLA failures earn a 10% service credit.
The five-minute standard measures the first contact attempt, not guaranteed contact with the homeowner. Service credits apply to confirmed qualifying SLA failures, subject to the service agreement and a review requested within 30 calendar days after report delivery. We don't guarantee a specific number of sales, appointments or revenue. We guarantee the parts of the process we control, and we report on them every month.
Frequently Asked Questions
Do you replace our salespeople?
No. Your sales reps and estimators keep doing what they do best: running estimates and closing projects. We handle what happens before the estimate (answering, qualifying, routing, scheduling and follow-up) so they walk into better-prepared appointments.
Do you generate leads?
No. We're not a marketing agency. We help you capture and manage more of the inquiries your advertising, referrals and website already produce.
Where do you work?
We work with fencing contractors across Canada, including Ottawa, Kingston, Kitchener-Waterloo and the Greater Toronto Area.
Can you work with our existing CRM?
We work inside the CRM your team already uses wherever access allows, documenting every inquiry, task and follow-up there. We confirm compatibility and access requirements during discovery.
How do you handle fence repair inquiries?
Repairs follow their own workflow. We collect the details, request photographs when appropriate, and route the inquiry to the process you choose, so repair calls don't clog your estimators' calendars.
What happens when an existing customer calls?
We capture the concern, document it, and hand it off to your operations office. We don't resolve construction or customer service issues ourselves. Those stay with your team, with a clean record of each request.
How long does implementation take?
About 30 days from signing. We configure your workflows, routing rules and CRM processes, then run a five-business-day controlled activation against agreed acceptance criteria before go-live. The timeline assumes the required systems and access are provided promptly.
What happens after I book?
Your first call is a focused 15-minute Revenue Recovery Assessment to understand your business and confirm whether there's a fit. If there is, we schedule an in-depth discovery session to map your current intake operation. After that, we present our findings, a tailored solution and the investment in a separate meeting.
What is your guarantee?
Our 100% Money-Back Guarantee: you get a full refund of your setup fee if you request it within 7 days of go-live, subject to the agreement. Separately, confirmed qualifying SLA failures earn a 10% service credit under the agreement.
How is pricing determined?
Every contractor's inquiry volume, workflows and service requirements are different. We assess your operation first, then present a tailored service recommendation and investment.
Find Out Where Your Existing Leads Are Slipping Through the Cracks.
Book a complimentary Revenue Recovery Assessment. In 15 minutes, we'll learn how your intake works today and whether a managed operation is the right fit.
Book Your Free Revenue Recovery Assessment
Complimentary 15-minute call. No obligation.